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Google Shopping Title Attribute Optimization – Google Merchant Center
Emmanuel Flossie

Google Shopping Title Attribute Optimization – Google Merchant Center

The title is one of the essential attributes for ranking and increasing your CTR for both Shopping Ads, Buy on Google, Free Listings, and Display Ads. Why Optimize The Title? Optimizing your title increases your data feed quality, which results in better performance. This means you get more eligible impressions due to the higher ranking,

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A Guide To Google International Growth Pilot with Glopal
Emmanuel Flossie

A Guide To Google International Growth Pilot with Glopal

Want to scale up your sales by 31%? Google is now partnering with Glopal for cross-border shopping. Going Global With over 3.4 billion people on the internet every day, reaching these users is extremely important. Selling abroad helps your business grow and prosper. By accessing more customers with more significant sales potential helps you reduce

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Google Ads Showcase Ad Groups Merging Into Regular Shopping Ad Groups
Emmanuel Flossie

Google Ads Showcase Ad Groups Merging Into Regular Shopping Ad Groups

Starting from the 1st of April 2021, Google will remove the Showcase Shopping ad group ads. No need to worry. Google Shopping Showcase Ads will be part of the regular shopping campaign. Showcase Shopping ads are carousel ads that allow you to show a range of products instead of a single product listing. This is an

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Your campaigns can't tailor dynamic ads based on user activity when the required parameter doesn't match your feed.
Emmanuel Flossie

Your campaigns can’t tailor dynamic ads based on user activity when the required parameter doesn’t match your feed.

If you get the below quoted message: Fix your audience source that’s sending a required parameter that doesn’t match your feed Your campaigns can’t tailor dynamic ads based on user activity when the required parameter doesn’t match your feed. Make sure the audience source is sending the required parameter correctly and your feed has the

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Google Shopping Auto Adjust Pricing For Buy On Google
Emmanuel Flossie

Google Shopping Auto Adjust Pricing For Buy On Google

Buy on Google has now been discontinued. You can now automatically adjust the Google Merchant Center pricing to better compete with competitors on Buy On Google, using pricing rules and, at the same time, setting a minimum price to avoid underselling your products. Step 1) Adding A Rule Step 2) Choosing Your Rule Type You

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Google Merchant Center New Pricing Enforcement Policy
Emmanuel Flossie

Google Merchant Center New Pricing Enforcement Policy

Starting from 6th April 2021, Google will begin reviewing the price match between the data feed, website, and checkout. Before this policy, Google will only be checking if the prices matched between the data feed and website landing page (visually and structured data). Make sure that the prices are always accurate! What Happens When It’s

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Google Merchant Center MCA Over Capacity Issue
Emmanuel Flossie

[SOLVED] Google Merchant Center MCA Over Capacity Issue

As of 28th of January 2021, Google Merchant Center has issues with a weird error stating MCA over capacity. As of writing, Google is aware of the issue and the technical teams are working on resolving this. It is currently unknown what this issue is. As of 28th January 2021, this issue is resolved. As

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[SOLVED] Extraneous text [title] Google Merchant Center
Emmanuel Flossie

[SOLVED] Extraneous text [title] Google Merchant Center

When you have a warning in your Google Merchant Center Diagnostics saying Extraneous text [title] or even [description]. Then this indicates you have promotional words in your data feed. You will need to remove words or sentences that indicate a promotion, for example: best selling number one best price free shipping money back guarantee free

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Google Shopping ID Attribute Optimization - Google Merchant Center
Emmanuel Flossie

Google Shopping ID Attribute Optimization – Google Merchant Center

The easily overlooked Google Shopping attribute is the ID due to its insignificant foundation. However, the ID field is vital for a lot of reasons. This article will explain some tips, recommendations, and corresponding values attributed to the Google Merchant Center ID field. Introduction The ID attribute is a required field used for Google to

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