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How To Add Google Analytics 4 (GA4) In Shopify
Google Analytics 4 (GA4) is currently not a replacement for Google Analytics Universal (GA3). GA4 is data driven and creates a different set of reports. While GA3 collects data based on sessions and pageviews, GA4 collects data based on events and parameters. GA4 allows you to automatically track events based on enhanced measurements. However as
Google Merchant Center Policy Update For Availability Status
Earlier this year, on the 27th of March 2021, Google mentioned new website quality enforcement. Now Google has redefined an element of availability requirements. The new update requires the availability status to be the same on the website as in the checkout. Source: https://support.google.com/merchants/answer/10725934 What Does This Mean? Make sure you clearly show if the item
Google Merchant Center Now Accepts WebP Images
Ever since Google introduced WebP image formats, which are a much smaller and lighter image format than jpg or png, Google Merchant Center did not support this image. You can now use WebP images for the main image_link and additional_image_link. The primary purpose of WebP images is to speed up your website. Lighter images equal
How to Upload Shopify Customer List To Google Ads
Uploading your Shopify customer data to Google Ads is a powerful tool in allowing you to remarket existing buyers. If you know your customers will purchase from you again, setting up a Display Remarketing campaign or Smart Display campaign will generate that extra sales opportunity. Why waste your initial customer acquisition efforts when you can
Fix Products Expiring Created Via Website Crawler In Google Merchant Center
Products naturally expire after 30 days. This is true for every data feed method you choose. Google needs fresh data, however, how do you resolve an issue with expiring products when you have no method to refresh the data. Well, there is a way! Requirements Access to Google Merchant Center > Products > Feeds Google
Updated Contact Detail Requirements for Google Shopping / Google Merchant Center
Initial policy confirmation was on 8th June 2021. Starting from August 2nd, 2021, Google will relax the contact detail requirements. Source: https://ads-developers.googleblog.com/2021/06/important-changes-to-google-contact.html Re-confirmed policy update (10th July 2021) : https://support.google.com/merchants/answer/10599909 Before the policy update, you required a minimum of 2 contact points on your website. Starting from August 2021, you only need 1. Which Contact
![How To Fix Limited Performance Due To Missing Value [gtin] In Google Merchant Center](https://feedarmy.com/wp-content/uploads/2021/06/How-To-Fix-Limited-Performance-Due-To-Missing-Value-gtin-In-Google-Merchant-Center-1024x576.png)
How To Fix Limited Performance Due To Missing Value [gtin] In Google Merchant Center
A step-by-step written guide using feed rules is explained further in this article. Reading all the other info is recommended to ensure you know what to do. General Recommendation When submitting product identifiers, the following should be applied.If a manufacturer has assigned a bar code, then submit brand, mpn (if available), GTIN, and set identifier
Google Shopping Website Quality Policy Enforcement
As of March 27th of 2021, Google enforces stricter requirements for quality websites, i.e.: editorial guidelines and professional requirements. Since April 2020, Google has already adopted the need for quality websites with high enough trust signals. It is now going one step further. Source: https://support.google.com/merchants/answer/10670168 What Topics Revolve Around Website Quality Popups Generally, PopUps are
Verify & Claim Squarespace Website In Google Merchant Center
A step-by-step guide on how to verify and claim your Squarespace website in Google Merchant Center. Getting The Tag Claim your website by going to Google Merchant Center and click on the gear icon in the top right corner. Then choose Business information > Website If you have not yet added your website URL, please do
Google Shopping Description Optimization – Google Merchant Center
The description is one of the essential parts that Google considers when ranking you for eligible ad auctions in Google Shopping. Improving the quality of your product descriptions will result in better performance, thus receiving more clicks and sales. As of September 1st, 2020, all products should have a description to ensure higher performance. Reference:
Digital Books (eBooks) For Shopping Ads disapproved In Google Merchant Center
Starting on 18th May 2021 all ebook listings will be disapproved. Source: https://support.google.com/merchants/answer/10524536 Remove all ebooks from your data feed listing to prepare Google’s Policy changes. This policy applies to all Google Merchant Center channels except for Free Listings. This means you can continue to receive free clicks for eBooks, just not for Shopping Ads,
Google Shopping Title Attribute Optimization – Google Merchant Center
The title is one of the essential attributes for ranking and increasing your CTR for both Shopping Ads, Buy on Google, Free Listings, and Display Ads. Why Optimize The Title? Optimizing your title increases your data feed quality, which results in better performance. This means you get more eligible impressions due to the higher ranking,