Tips

How To Submit More Accurate Shipping Times on Google Shopping

How To Submit More Accurate Shipping Times on Google Shopping

This article is strange, as I always assumed Google would be using the shipping handling times on shopping ads and free listings; it seems that was not the case. Starting on 9th April 2024, Google will use the min_handling_time and max_handling_time to show the delivery estimates to consumers on all shopping ads and free listings accurately. I review hundreds

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Chinese New Year Google Advertising Tips

Chinese New Year Google Advertising Tips

Relevant Keywords When crafting your ad campaigns, it’s essential to integrate keywords related to the Chinese New Year. This could include terms like “Chinese New Year Gifts”, “Lunar New Year Sale”, or more specific phrases like “Year of the Dragon” (for 2024). These targeted keywords help reach the audience looking for festive deals and gifts.

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Add Shopify Checkout Link in Google Merchant Center

How To Add Shopify Checkout Link in Google Merchant Center

The checkout link feature in Google Shopping offers a streamlined purchasing option by enabling a “Buy Now” button that adds products directly to the shopping cart and takes the customer to the checkout page. This function is beneficial for straightforward products that require no customization. However, retailers should use caution: it may lead to increased

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Important Disable Website Feeds in Google Merchant Center- If

Important! Disable Website Feeds in Google Merchant Center, If

If you already have a primary data feed in Google Merchant Center, turn off the website feed immediately or risk getting suspended for abuse of ad network / double listing. As demonstrated in the screenshot below, you can see the listing from the content API (primary) and again in the web crawler (which should show

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2nd Mehod For Adding Checkout Link To Your Products on Google Free Shopping

2nd Mehod For Adding Checkout Link To Your Products on Google Free Shopping

Just two weeks ago, I mentioned that you could add the checkout link in your data feed for free shopping listings. Now, you can enable the feature within Google Merchant Center. However, the feature is not very customizable regarding adding specific identifiers. This feature only allows you to add the product ID value as the identifier. For

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How To Convert Google Merchant Center Next to Google Merchant Center Classic?

The latest iteration, Google Merchant Center Next, is still in beta. And while any update or overhaul of a system brings potential improvements, there can also be some drawbacks. Key Features Missing in Google Merchant Center Next Google Merchant Center Next, despite its advancements, lacks several features that were previously available and critical for optimizing

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Google Merchant Center Misrepresentation Tips

Google Merchant Center Misrepresentation Tips

Today, we delve into an essential topic with significant implications for avoiding or resolving misrepresentation. The term ‘misrepresentation’ refers to any inconsistencies in the trust-related signals communicated by your business which do not align with your actual physical operations. These inconsistencies could stem from several issues. For instance, if the physical location of your business

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Get More Engagement in Google Shopping When Using High Resolution Images

Get More Engagement in Google Shopping When Using High Resolution Images

Google recently announced the importance of high-resolution images for the enhanced performance of merchants’ product listings. This strategic move is set to maximize visual appeal and provide a comprehensive depiction of the items on sale, effectively improving user experience and overall sales performance. Google strongly suggests that merchants include at least three high-resolution images for

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How To Fix Overlapping Shipping Destinations For UK Postcodes in Google Merchant Center

How To Fix Overlapping Shipping Destinations For UK Postcodes in Google Merchant Center

Google Merchant Center is currently experiencing a technical issue with configuring shipping destinations with overlapping UK postcode regions. Despite appearing as overlapping, in reality, they are not. The root cause can be traced back to Google’s initial failure to account for the unique structure of UK postal codes. Consider this example: if you create a

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