Everything About Google Shopping

Payment Methods No Longer Needs To Be Shown Prior To Checkout For Google Shopping

Google has yesterday (28th June 2021) updated the policy that you no longer need to show payment methods on the website prior to entering the checkout. Initially, you needed to show the payment logos in the footer of your website and underneath the add to cart button, along with billing terms and conditions. However, you

How To Add Google Analytics 4 (GA4) In Shopify

How To Add Google Analytics 4 (GA4) In Shopify

Here is a native solution from Google on how to install Google Analytics 4 in Shopify. Requirements Get Your GA4 Code First lets find your Google Analytics Measurement ID by going to: Now go to Shopify > Settings > Customer Events And click on Add custom pixel You can give it any pixel name, but

Google Merchant Center Policy Update For Availability Status

Google Merchant Center Policy Update For Availability Status

Earlier this year, on the 27th of March 2021, Google mentioned new website quality enforcement. Now Google has redefined an element of availability requirements. The new update requires the availability status to be the same on the website as in the checkout. Source: https://support.google.com/merchants/answer/10725934 What Does This Mean? Make sure you clearly show if the item

Google Merchant Center Now Accepts WebP Images

Google Merchant Center Now Accepts WebP Images

Ever since Google introduced WebP image formats, which are a much smaller and lighter image format than jpg or png, Google Merchant Center did not support this image. You can now use WebP images for the main image_link and additional_image_link. The primary purpose of WebP images is to speed up your website. Lighter images equal

How to Upload Shopify Customer List To Google Ads

How to Upload Shopify Customer List To Google Ads

Uploading your Shopify customer data to Google Ads is a powerful tool in allowing you to remarket existing buyers. If you know your customers will purchase from you again, setting up a Display Remarketing campaign or Smart Display campaign will generate that extra sales opportunity. Why waste your initial customer acquisition efforts when you can

Fix Products Expiring Created Via Website Crawler In Google Merchant Center

Fix Products Expiring Created Via Website Crawler In Google Merchant Center

Products naturally expire after 30 days. This is true for every data feed method you choose. Google needs fresh data, however, how do you resolve an issue with expiring products when you have no method to refresh the data. Well, there is a way! Requirements Access to Google Merchant Center > Products > Feeds Google

Updated Contact Detail Requirements for Google Shopping Google Merchant Center

Updated Contact Detail Requirements for Google Shopping / Google Merchant Center

Initial policy confirmation was on 8th June 2021. Starting from August 2nd, 2021, Google will relax the contact detail requirements. Source: https://ads-developers.googleblog.com/2021/06/important-changes-to-google-contact.html Re-confirmed policy update (10th July 2021) : https://support.google.com/merchants/answer/10599909 Before the policy update, you required a minimum of 2 contact points on your website. Starting from August 2021, you only need 1. Which Contact

How To Fix Limited Performance Due To Missing Value [gtin] In Google Merchant Center

A step-by-step written guide using feed rules is explained further in this article. Reading all the other info is recommended to ensure you know what to do. General Recommendation When submitting product identifiers, the following should be applied.If a manufacturer has assigned a bar code, then submit brand, MPN (if available), GTIN (your bar code),

Google Shopping Website Quality Policy Enforcement

Google Shopping Website Quality Policy Enforcement

As of March 27th of 2021, Google enforces stricter requirements for quality websites, i.e.: editorial guidelines and professional requirements. Since April 2020, Google has already adopted the need for quality websites with high enough trust signals. It is now going one step further. Source: https://support.google.com/merchants/answer/10670168 What Topics Revolve Around Website Quality Popups Generally, PopUps are