Everything About Google Shopping
Google Merchant Center’s New Policy Update: Ensuring a Safer Shopping Ad Experience
Google Tightens its Grip on Shopping Ads. Strengthened Policy Enforcement to Safeguard Users, Employees, and Ads Ecosystem. On March 31, 2023, Google announced it would intensify its efforts to regulate content and prevent harmful behavior within its shopping ads to protect consumers, employees, and the Google Ads ecosystem. While similar policies were already in place, the updated
Revving up to 46 km/h (28 mph) with the Latest Electric Bikes Policy Change In Shopping Ads
Effective March 2023, Google announced an update to its “Unsupported Shopping content” policy to allow ads for electric bikes in the United States that can reach a top speed of 46 km/h (or 28 mph). This significantly increased from the previous maximum speed limit of 25 km/h (15.5 mph). Over the years, we’ve had many
The Curious Case of Editing & Deleted Products, Are Edits Gone Forever In Google Merchant Center?
Blanca Lopez’s question on our Google Ads community is a great one that many e-commerce store owners and marketers may question. When a product is deleted from Google Merchant Center, it’s natural to wonder if any edits made to the product before deletion are still present when the product is re-added. Blanca asked the question
Google Merchant Center’s Latest Metric Addition: Click Potential
Google Merchant Center has recently introduced a new metric called “click potential.” Based on past traffic metrics and provided product details, this metric allows businesses to see how well their products perform compared to their other products. By providing this new insight, Google aims to help merchants optimize their product listings and improve their overall
New 64-Bit Merchant IDs – Don’t Worry About Google’s Merchant Center Integration
Recently, Google Merchant Center announced it would change the Merchant ID format to 64-bit. This change has concerned some merchants, wondering if it would affect their accounts. It’s important to note that the change is not applicable for merchants who use TSV, XML, or FTP file formats and do not require Merchant IDs when submitting
FeedArmy Regains Google Premier Partner Badge. Expertise and Performance Acknowledged Once Again!
FeedArmy Regains Google Premier Partner Status in 2023 FeedArmy, a leading provider of Google Ads eCommerce management services, is proud to announce it once again achieved the coveted Google Premier Partner status in 2023. The Premier Partner badge is awarded to companies that have demonstrated exceptional performance and expertise in managing Google Ads campaigns, as
Uncovering the Hidden Gems: A Guide to Utilizing All Feed Rule Operators in Google Merchant Center
When using feed rules in Google Merchant Center, it’s essential to know that not all operators are readily accessible. In addition, the available operators will vary depending on the attribute you select to apply the feed rules to. For instance, if you choose to use the feed rules to the price attribute, the available operators
Unleashing the Power of Google’s Lifestyle_Image_Link Attribute: A Sleeper Feature for Ecommerce Optimization
In today’s digital landscape, product images play a crucial role in the success of an eCommerce business. They are often the turning points that potential customers see when browsing products online and can make or break the decision to purchase. One type of product image that is becoming increasingly important for eCommerce businesses is the
Mastering Product Data Editing Hierarchy in Google Merchant Center: A Comprehensive Guide
One of the key features of using Google Merchant Center is that it allows you to edit product information using many methods. Five methods layer on top of each other. In this article, we will explore the different ways you can edit product data in Google Merchant Center to improve your products’ visibility, ultimately improving