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Google Merchant Center Misrepresentation Tips
Emmanuel Flossie

Google Merchant Center Misrepresentation Tips

Today, we delve into an essential topic with significant implications for avoiding or resolving misrepresentation. The term ‘misrepresentation’ refers to any inconsistencies in the trust-related signals communicated by your business which do not align with your actual physical operations. These inconsistencies could stem from several issues. For instance, if the physical location of your business

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Google Silently Re-Enabled Free Shopping Listing, Cry With Joy?
Emmanuel Flossie

Google Silently Re-Enabled Free Shopping Listing, Cry With Joy?

Since March 2023, many merchants reported a significant drop in free shopping traffic, sparking considerable discussion within the Shopify community. The issue’s magnitude was so extensive that I contacted community managers with Google Ads for further insight. Regrettably, the feedback received was less than ideal – they asserted that the service in question was a complimentary,

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Get More Engagement in Google Shopping When Using High Resolution Images
Emmanuel Flossie

Get More Engagement in Google Shopping When Using High Resolution Images

Google recently announced the importance of high-resolution images for the enhanced performance of merchants’ product listings. This strategic move is set to maximize visual appeal and provide a comprehensive depiction of the items on sale, effectively improving user experience and overall sales performance. Google strongly suggests that merchants include at least three high-resolution images for

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No Surprise, Buy On Google Discontinued
Emmanuel Flossie

No Surprise! Buy On Google Discontinued

Update 25th October 2023, Hiroki Tanaka discovered that Buy on Google for Youtube will also be removed. As per the official documenation. In a recent development that comes as no surprise, Google announced that it would discontinue its ‘Buy on Google’ feature in September 2023. Initially launched in the United States and subsequently in France,

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Setup Guide - Free Shopping Listings Tracking For Google Merchant Center
Emmanuel Flossie

Setup Guide – Free Shopping Listings Tracking For Google Merchant Center

Over the past several months, Google has enhanced the functionality within Google Merchant Center, enabling users to effectively track conversions from free shopping listings directly on the platform. This offering provides a valuable alternative for users who prefer not to employ Google Analytics for such tracking purposes. Consequently, you can now directly view and analyze

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New Google Merchant Center Destination Cloud Retail
Emmanuel Flossie

New Google Merchant Center Destination Cloud Retail

As of June 18, 2023, I have identified a new destination feature within the Google Merchant Center: Cloud Retail. The introduction of this feature is designed specifically to Google Cloud Projects capable of leveraging Google Cloud Retail V2. Designed as a repeated field, it is tailored for engaging with the Cloud Retail destination. Upon activation

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Google Unveils New & Updated Policies for 2023
Emmanuel Flossie

Google Unveils New & Updated Policies for 2023

Google has officially announced a series of new policies and updates that are effective immediately and forthcoming later this year. These updates aim to streamline operations for vendors, enhance user experience and maintain regulatory compliance across various regions. New Shipping Requirements Effective from June 2023 Effective June 2023, Google expanded its shipping policy to cover

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How To Create A Canonical Link in Google Merchant Center Blog
Emmanuel Flossie

How To Create A Canonical Link in Google Merchant Center

It will be very straight forwards once you realize how easy it is to create a canonoical link in Google Merchant Center. Go to Google Merchant Center > Products > Feeds > click on your feed > click on the feed rules tab. Click on the blue plus icon and create a custom attribute. Lets

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Google Merchant Center Now Adds Social Profile Linking
Emmanuel Flossie

Google Merchant Center Now Adds Social Profile Linking

Google Merchant Center has recently introduced a new feature that allows you to link your social media accounts. This functionality enhances your ability to highlight your brand across Google Shopping. Additionally, Google has openly confirmed that your social profile may be used to populate the knowledge panel. Although Google has not currently ensured the verification of the

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