Google Ads

Google loves sending out reminders to set up enhanced conversions. We are getting a lot of merchants that email us after successfully setting up conversion tracking with verified enhanced conversions. You may get a message that says: Take action by October to preserve your conversion data Or: Drive more conversions with the power of Google […]

Suppose your Performance Max campaign displays an error for “destination not working” due to an updated expanded URL. In that case, updating the ad assets with the new URL may not be enough to resolve limited performance issues. Based on my experience, here’s a practical guide to address this problem. First, update your ad assets

Rob discovered an issue with Google Ads Settings in our Google Ads community. When using the new UI in Google Ads, if you hover over your standard shopping campaign and click on the gear icon, the settings will not load for some time now. The workaround is to first click on your campaign from the

This article is to explains how to upload customers to an existing list. I also have an article describing how to upload a customer list from Shopify.

In some cases, enhanced conversions may not be available to you in Google Ads. You must have the following to be able to use enhanced conversions. Sitewide tagging using Google Analytics or Google Tag Manager A conversion action using Purchase as your goal and action optimization The ability to add customer data submission, at least

Log in to Google Ads and in the left menu click on Admin, then select Access and security. Click on the tab security and select allowed domains. Here for my clients add feedarmy.com or if you are using this guide for your clients, enter the domain name associated with that business. Navigate to the Users

If you get the below quoted message: Fix your audience source that’s sending a required parameter that doesn’t match your feed Your campaigns can’t tailor dynamic ads based on user activity when the required parameter doesn’t match your feed. Make sure the audience source is sending the required parameter correctly and your feed has the

Step 1) Create a Google Tag Manager Account If you don’t already have a Google Tag Manager account, you can create one here: https://tagmanager.google.com/#/home Then create a account from the dashboard for your website. Now add your account and company name and choose website from the target platform choices. Click on create and agree to

Do NOT do the following things in Google Ads during the Christmas period. For text, display, youtube or shopping ads. Do not change ROAS on the day or even few days before peak Use seasonal adjustments if you are expecting a massive surge. Due to the learning process, it is recommended to change the ROAS