How to Upload Shopify Customer List To Google Ads
How to Upload Shopify Customer List To Google Ads

Uploading your Shopify customer data to Google Ads is a powerful tool in allowing you to remarket existing buyers. If you know your customers will purchase from you again, setting up a Display Remarketing campaign or Smart Display campaign will

Fix Products Expiring Created Via Website Crawler In Google Merchant Center
Fix Products Expiring Created Via Website Crawler In Google Merchant Center

Products naturally expire after 30 days. This is true for every data feed method you choose. Google needs fresh data, however, how do you resolve an issue with expiring products when you have no method to refresh the data. Well,

Updated Contact Detail Requirements for Google Shopping Google Merchant Center
Updated Contact Detail Requirements for Google Shopping / Google Merchant Center

Starting from August 2nd, 2021, Google will relax the contact detail requirements. Source: https://ads-developers.googleblog.com/2021/06/important-changes-to-google-contact.html Before the policy update, you required a minimum of 2 contact points on your website. Starting from August 2021, you only need 1. Which Contact Options

Fix Limited performance due to missing value [gtin]
Fix Limited performance due to missing value [gtin] In Google Merchant Center

General Recommendation When submitting product identifiers, the following should be applied. If a manufacturer has assigned a bar code, then submit brand, mpn (if available), GTIN, and set identifier exists to yes. If the manufacturer has not assigned a bar

Google Shopping Website Quality Policy Enforcement
Google Shopping Website Quality Policy Enforcement

As of March 27th of 2021, Google enforces stricter requirements for quality websites, i.e.: editorial guidelines and professional requirements. Since April 2020, Google has already adopted the need for quality websites with high enough trust signals. It is now going

Verify & Claim Squarespace Website In Google Merchant Center
Verify & Claim Squarespace Website In Google Merchant Center

A step-by-step guide on how to verify and claim your Squarespace website in Google Merchant Center. Getting The Tag Claim your website by going to Google Merchant Center and click on the gear icon in the top right corner. Then

Google Shopping Description Optimization – Google Merchant Center
Google Shopping Description Optimization – Google Merchant Center

The description is one of the essential parts that Google considers when ranking you for eligible ad auctions in Google Shopping. Improving the quality of your product descriptions will result in better performance, thus receiving more clicks and sales. As

Digital Books (eBooks) For Shopping Ads disapproved In Google Merchant Center
Digital Books (eBooks) For Shopping Ads disapproved In Google Merchant Center

Starting on 18th May 2021 all ebook listings will be disapproved. Source: https://support.google.com/merchants/answer/10524536 Remove all ebooks from your data feed listing to prepare Google’s Policy changes. This policy applies to all Google Merchant Center channels except for Free Listings. This

Google Shopping Title Attribute Optimization – Google Merchant Center
Google Shopping Title Attribute Optimization – Google Merchant Center

The title is one of the essential attributes for ranking and increasing your CTR for both Shopping Ads, Buy on Google, Free Listings, and Display Ads. Why Optimize The Title? Optimizing your title increases your data feed quality, which results

A Guide To Google International Growth Pilot with Glopal
A Guide To Google International Growth Pilot with Glopal

Want to scale up your sales by 31%? Google is now partnering with Glopal for cross-border shopping. Going Global With over 3.4 billion people on the internet every day, reaching these users is extremely important. Selling abroad helps your business