Everything About Google Shopping
How to Optimize Your Product Feed for Google AI Overviews: 8 Attributes That Actually Matter
Google’s AI surfaces are changing how shoppers find products. AI Overviews and AI Mode in Google Search are no longer future features. They are live, in use, and pull product data directly from your feed to generate answers for shoppers. If your feed is incomplete or poorly structured, your products will not show up in
Google Vehicle Ads Just Got Way Bigger. ATVs, UTVs, RVs & Non-Motorized Trailers Are In
May 2026, and this one’s for a part of the market that’s been waiting a long time. If you sell ATVs, UTVs, RVs, travel trailers, or campers in the US, Google just opened the door to one of the most powerful lower-funnel ad formats on the platform. Vehicle Ads are expanding, and it’s a big
Google Updated Product Landing Page Requirements, Here’s What Changed
A few weeks ago, I covered the product landing page requirements from Google and mentioned that a grayed-out button for out-of-stock products was required. Well, Google has updated those requirements, and it’s actually a positive change for merchants. A community member on LinkedIn flagged this and asked whether the grayed-out button would remain a strict
How to Delete a Manually Added Product in Google Merchant Center
How to Delete a Manually Added Product in Google Merchant Center If you’ve been trying to delete a manually added product in Google Merchant Center and can’t find the option, you’re not alone. This is something I get asked about a lot, so I wanted to write it up quickly to save you the frustration.
Google Merchant Center: The Pickup Cost Attribute Explained
If you are running local listings in Google Merchant Center and operate in the UK, the EU, or any EFTA country, this is something you need to know. Google has introduced a new attribute for your primary feed called the pickup cost [pickup_cost]. In this article, I will walk you through what it is, how
Google Shopping, New Minimum Order Value Attribute Required from September 2026
If you’re running Google Shopping campaigns and your store has a minimum order value, this one is important. Starting 30th September 2026, Google Merchant Center will require merchants selling in the EU, UK, and Switzerland to declare their minimum order value as a product attribute. Here’s everything you need to know and how to get
Google’s New 2026 Merchant Center Attributes. What’s Changing and Why You Should Already Know About This
If you’ve been following my content here on FeedArmy, a lot of what I’m about to cover will sound very familiar, because I’ve already talked about most of it. That’s not me being smug; that’s the whole point. The merchants who watch this space closely are already prepared, while everyone else is just now scrambling
Google Merchant Center Just Updated the Product ID Policy. Here’s What It Actually Means
If you’ve been using Google Merchant Center for a while, you’ve probably learned to pay close attention whenever Google quietly pushes out a policy update. Most of the time, these updates don’t come with any announcement, no email, no banner. They just show up in the documentation, and it’s up to you to figure out
How to Fix “Product Page Unavailable” in Google Merchant Center
If you’ve logged into Google Merchant Center recently and noticed a chunk of your products flagged with a “Product Page Unavailable” error, don’t panic. I’ve seen this come up a lot with our clients at FeedArmy, and nine times out of ten, it has nothing to do with your website. Let me walk you through