Managed Google Merchant Center Feed
Google Shopping Specialist
Google Shopping Audit
Suspended Google Shopping Help
Google Shopping Improve Ranking Results
Google Shopping Case Study 1
Google Shopping Case Study 2
Google Shopping Case Study 3
Google Shopping Full Guide
A list of important articles to improve your Google Shopping experience and knowledge.
Google Shopping Basics
The Basics of Google Shopping
Refund & Returns Policy
Google Shopping requires you to have a refund and returns policy link visible on all product and home pages.
A secure SSL checkout is required when you are collecting personal information.
Landing Page Best Practices
To ensure a higher conversion rate there are some best practices to follow.
Keep your content fresh with Microdata
Including Microdata allows you to ensure a high quality data feed.
When do I need to add a GTIN?
Mainly if your manufacturer has applied a (EAN, UPC, IBAN, …) than this field needs to filled in.
A list of recommended attributes for each type of product.
Best Practices Titles & Descriptions
List of promotional text violations
Using custom labels allows you to better control your CPC.
A list of disapproved items
Not all products can be displayed, depending on the countries laws some products might be illegal.
How to export products to Google Merchant
When you have your product data ready, it is time to export the details to the Merchant Center.
What are the requirements for selling Apparel Products?
Selling apparel products require different attributes compared to normal products.
How do I change a Test feed into a Live feed?
Unfortunately you can’t change it and a new one needs to be created.
If you have disapproved products than this article will explain the most common reasons.
Promotions data feed explained
The promotions data feed is a feature that allows you to highlight a promotion in Google Web and Shopping
How to add multiple websites to the Merchant Center?
If you own multiple websites you can have all sites under one Google Login.
Get a higher CTR with automated promotions, find out how to get them.
Types of Data Feeds
Product Inventory Updates
How to connect Google Merchant to Adwords
Easily connect both account is Google Merchant Settings.
How to setup a PLA Campaign (Shopping Campaign)
This is an advanced video explaining in detail how to setup a highly manageable setup.
How to create subdivisions
Creating subdivisions in your ad group allows you to neatly organize your products.
How to increase Impressions
Gaining more impressions is not only done via increasing the CPC but there are also other steps to undertake first.
Enable Conversion Tracking
How to remove products?
In any successful campaign it is important to remove low performing products
How to add negative keywords
Adding negative keywords is an important part of improving your performance
Products are not showing in Google Shopping?
There can be a multitude of reasons why your products are not showing.
Setting up Seller Reviews
Increase conversions by adding seller reviews.
Add Product Reviews to increase CTR
Adding reviews to your products will allow you to have a higher CTR and thus also a higher conversion rate
A list of countries Google Shopping is in?
The full list of available countries.
Get extra sales using Google Merchant currency conversion
You can gain more sales by listing your products in multiple target countries using the same product information
Why am I being Grouped in Google Shopping?
Google Merchant Center
Buy On Google
Google Shopping Specialist