In this article I will explain what to check for when you don’t have any Google Shopping sales. Traffic First ensure that you have at least 500 clicks on your products, if you don’t have this yet, first focus on getting more traffic. Assuming you already have a few clicks, the quickest action you can […]
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There can be three issues when it comes to high bounce rates, which are Google Ads, data feed or landing page issues. Before I explain the potential reasons and what can be done to improve. I have analyzed over 50 accounts and many more public sources which confirm that above 60% bounce rate for Shopping
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When it comes to Google Shopping there are a lot of elements that play a big part in your advertising efforts. There is no simply trick, Google Shopping requires a high standard maintenance in different areas. In this article I will cover the different elements that contribute to the successes of your advertising efforts. Data
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In this article, I will cover all the steps required to set up a Google Ads display dynamic remarketing campaign using Google Shopping products. We will cover the following topics in this article Step 1) Setting up a remarketing tag I have already created some articles on how to implement the remarketing code for certain
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Easily add Google Ads conversion tracking to Shopify in less than 15 minutes. This Shopify Pixel / Customer Event code, has been tested and verified as working for Shopify merchants that have enabled Checkout Extensibility. The first step is to get your conversion id and label. Log in to Google Ads and go to Goals
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Google Shopping Audiences allows you to retarget customers that have already clicked on your ad by assigning a bid adjustment to bid higher than you usually would. Ok I can hear all of you already saying another Google scheme to get more money out of my pocket. Well yes and no. And here is why there
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Step 1 Login to your Google Ads Account (Formerly Google Adwords) Step 2 Click on the Tools & Settings in the top right corner > Setup > Account Access Then click on Managers, under action select Accept Need Help?
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The impressions in Google Shopping is the first step towards gaining clicks and sales. So lets jump straight into the different ways on how to increase your Impressions. 1) Increase CPC I know that this is something that nobody likes to do. But we have to be honest with ourselves and understand that increased CPC
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A simple guide on removing products from Google Shopping using Google Merchant Center or Google Ads: Before we start, let’s have an introductory explanation. Why Would I Want To Remove Products? Do Note Google automatically stops advertising products that are out of stock within 24 hours. Removing a product for an extended period will negatively
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While you can add negative keywords to standard shopping and performance max campaigns, the steps to achieve these goals differ. Adding negative keywords is an essential part of advertising, ensuring you can achieve your goals and reduce wasted spending, resulting in a higher ROI. Adding negative keywords is essential for: Cost-Efficiency: Negative keywords help save money
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