Google Ads

This article will provide an overview of what Google Ads attributions are and explain data-driven attributions. Context Over 50% of all web traffic comes from mobile devices such as smartphones and tablets, which increases year by year. An easy way to find this data on your website is by going to Google Analytics > Mobile […]

In September 2018, Google Ads will remove the functionality to exclude all mobile app placements using adsenseformobileapps.com and GMob mobile app non-interstitial from display campaigns. This is a big change for advertisers that have actively blocked their ads from showing up in mobile apps. My first question from the email was, so how do we block these

Log in to your Google Ads account and in the top right corner, you can find your account ID.

You can download the contents of your table data from any campaign, ad group, product group, search terms and many more areas. First login to Googel Adwords and choose from the tabs below the new UI or the old one. Now add all the columns you want to download. Using the new UI go to

In this article, I will delve into the new Google showcase ads. This article will cover both what it is, the benefits, and how to set it up. Benefits The benefits of using showcase ads are : Showcase ads are triggered when a generic search term is searched, as the customer is unsure of what

When advertising on Google Shopping, it is imperative to know your targets. Every advertiser should begin advertising based on the return on investment, as this allows the business to survive and grow. By using the return on advertising spend (ROAS) as your target, you will be able to enjoy both profits and sales at the

When it comes to remarketing Google offers a wide range of ad formats, these are product image ads (dynamic), responsive ads or a plain static image ad. Each of these ads are different and are designed for different purposes or requirements. The best ad format to use for Google Shopping Remarketing is product image ads.

The most straightforward way merchants check their ads is by visually checking. This is something you should never do. Inadvertently Sabotaging First and foremost, searching your ads leads to lower ranking and higher CPC. And here is why, every time you search your ads it generates an impression. Whenever an impression is triggered, and the