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Starting in early 2024, you can no longer choose first-click, linear, time-decay, or position-based conversion models. Only data-driven or last-click attribution models will be available when setting up conversion models from Google Analytics in early 2024. Once Google has changed your attribution model and you no longer want to use data-driven, you can change the […]

As of November 2023, Google no longer allows E-juice for shopping ads or free shopping listings. E-juice is a liquid used inside e-cigarettes, also known as vape juice. Because e-cigarettes are considered dangerous products, Google has updated its policies and disallowed all e-juice listings.

As Google is slowly adding more features that already exist in Google Merchant Center Classic, today, I noticed that Google has added two new features in Google Merchant Center Next. Business Logos and Colors for Ads Previously, this was called branding. Google is now calling it Business Logos and Colors for ads, which you can

Menachem Ani discovered today that Amazon Prime is advertised in the shopping tab when searching for products in the US. This specific ad is listed when searching for plumbing baths. I was immediately disappointed that Amazon Prime was added, as it would make it so much harder for merchants to compete against Amazon. I then discovered

Google is launching another innovative feature in automated promotions, making a considerable difference for merchants. This innovation promises to place promotions from their websites on sites automatically. But what exactly does this mean for your online store? Google’s new algorithm is designed to crawl your site for any promotions that meet its criteria. Once identified,

Last week, Google launched promotions for the Google Chrome Browser. Now, Google is allowing consumers to get a notification when product prices are lower on your website compared to competitors. This feature is currently available in the US only. You do not need to do anything for this feature to become active. This function does require

Google has released a new destination for promotions, reported by Valentinas Buzas over at LinkedIn. This new promotion destination is targeting Chrome browsers, which can target new Chrome tabs as part of recent activity across the web and in the Chrome address bar while consumers are browsing your website. Currently, this feature is available in

Today, I found a new value that Google quietly launched, which Google did not even update the official documentation. When creating feed rules for availability in Google Merchant Center, a new value called limited availability can be seen. As there is no official info in Google’s documenation, I reached out to my contacts and the following has

Google has added a new feature in Google Merchant Center Next, you can select your preferred contact method alongside tagging if you support live chat or bot support. You can edit your business information by going to Google Merchant Center Next > Business Info > Edit Business Info Live chat and chatbot support Enabling one

Update 25th October 2023, Hiroki Tanaka discovered that Buy on Google for Youtube will also be removed. As per the official documenation. In July 2023, Google announced a significant change to its e-commerce model. Initially, I read that the “Buy on Google” feature would no longer be available. Fast forward to September 2023, and the