Below you can find a list of taxonomy (categories) files for most countries. The data is useful for knowing the categories in your native language. However, you can also use US taxonomy for all countries. Countries that do not have a local language will have to use the US language. You can use ID’s or category names. […]
Google Merchant Taxonomy List For All Countries Read More »
A couple of weeks ago I got named Rising Star at Google’s Advertising Community. Why is this important? It provides another showcase of how knowledgeably I am within Google’s advertising platform and the commitment I have to assist all my clients and community members in providing the highest quality experience. What is a Rising Star?
Emmanuel Flossie Named Rising Star at Google’s Advertiser Community Read More »
In this article I will explain what to check for when you don’t have any Google Shopping sales. Traffic First ensure that you have at least 500 clicks on your products, if you don’t have this yet, first focus on getting more traffic. Assuming you already have a few clicks, the quickest action you can
Google Shopping Ads Not Converting Read More »
There can be three issues when it comes to high bounce rates, which are Google Ads, data feed or landing page issues. Before I explain the potential reasons and what can be done to improve. I have analyzed over 50 accounts and many more public sources which confirm that above 60% bounce rate for Shopping
Google Shopping Bounce Rates Read More »
Google has announced in 2017 that it launched Email Remarketing for Google Shopping. Allowing you to target customers by bidding higher with a bid adjustment using data from existing users. Very similar in how audiences work using the remarketing list. How It Works Remarketing with customer emails works by showing relevant ads when the customer
How To Setup Google Shopping Email Remarketing Read More »
When it comes to Google Shopping there are a lot of elements that play a big part in your advertising efforts. There is no simply trick, Google Shopping requires a high standard maintenance in different areas. In this article I will cover the different elements that contribute to the successes of your advertising efforts. Data
Google Shopping How To Increase Conversions Read More »
Compiling your organic search data within Google Analytics 4 streamlines data visualization, consolidating it all in one accessible location. To integrate your Search Console data into Google Analytics, follow the following tutorial for seamless activation. Connecting Google Search Console to Google Analytics 4 You must be an administrator to link the accounts. Setting Up The
How To Enable Search Console in Google Analytics 4 & View The Reports Read More »
In this article, I will cover all the steps required to set up a Google Ads display dynamic remarketing campaign using Google Shopping products. We will cover the following topics in this article Step 1) Setting up a remarketing tag I have already created some articles on how to implement the remarketing code for certain
Setup a Display Dynamic Remarketing Campaign With Google Shopping Products Read More »
Google has announced some changes and requirements to the products feed specifications. It is important that you fully read and understand what needs to be done. Unit Pricing The unit pricing will be made available to all marketplaces to ensure a consistent pricing across the marketplace. This attribute allows you to set pricing based on
Google Shopping Requirements Starting 1st September 2016 Read More »
Google has announced it’s rolling out Google Shopping Ads on Image Search results. This will have a huge impact on increased traffic, especially for mobile devices. With mobile devices globally overtaking desktop devices, it is all but important to optimize and improve for the ever-growing landscape of mobile devices. According to Google, the mobile searches
Google Shopping for Image Search Read More »
