Emmanuel Flossie

Policy Update For Google Merchant Center -- Sensitive Events

Policy Update For Google Merchant Center (Sensitive Events)

Starting in February 2024, Google will update its inappropriate content policy. The update aims to explain the definition of sensitive events in more detail. It’s interesting to see that I reported on this policy on the 10th of January, and yesterday, on the 8th of February 2024, they repeated the same policy update and created two separate

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Chinese New Year Google Advertising Tips

Chinese New Year Google Advertising Tips

Relevant Keywords When crafting your ad campaigns, it’s essential to integrate keywords related to the Chinese New Year. This could include terms like “Chinese New Year Gifts”, “Lunar New Year Sale”, or more specific phrases like “Year of the Dragon” (for 2024). These targeted keywords help reach the audience looking for festive deals and gifts.

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Policy Update - Product Identifiers No Longer Disapproved in Google Merchant Center

Policy Update – Product Identifiers No Longer Disapproved in Google Merchant Center

Today, on the 21st of December 2023, Google announced an update to its policy regarding Product Identifiers.  Previously, Google’s policy was stringent regarding submitting product offers without barcodes. If a product was submitted indicating that a unique product identifier did not exist for a product, but there was evidence to the contrary, the offer would

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New Feature Browsing Experience In Google Merchant Center

New Feature: Browsing Experience In Google Merchant Center

Google has recently introduced a new feature in its Merchant Center, aimed at enriching the browsing experience for shoppers. Still in its beta phase, this new metric is a component for getting your Top Quality Badge. While it may not significantly impact earning the badge, it’s good to start working on an implementation for retailers

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How To Fix Invalid Real Number Unit Pricing Measure in Google Merchant Center

How To Fix Invalid Real Number Unit Pricing Measure in Google Merchant Center

As of the last week of November 2023, Google has been sending out a lot of warnings related to invalid real number [unit pricing measure] or [unit pricing base measure].It seems to me this is the data feed that is (Shopify Google & Youtube app), for some reason, submitting strange data, regardless of the reason

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Attribution Model Changes in Google Merchant Center

Attribution Model Changes in Google Merchant Center

Starting in early 2024, you can no longer choose first-click, linear, time-decay, or position-based conversion models. Only data-driven or last-click attribution models will be available when setting up conversion models from Google Analytics in early 2024. Once Google has changed your attribution model and you no longer want to use data-driven, you can change the

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How To Fix Non Family Safe Content In Google Merchant Center

How To Fix Non Family Safe Content In Google Merchant Center?

As of the 21st of November 2023, you will notice new warnings in your Google Merchant Center diagnostics tab highlighting Non Family Safe Content issues.Non Family Safe Content refers to adult-oriented products (e.g. erotic clothing, sexual enhancers or profane content). More info: https://support.google.com/merchants/answer/6150138 How To Fix? First, identify the reason, as with all of Google’s

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