Google Merchant Center has recently introduced a new feature that allows you to link your social media accounts. This functionality enhances your ability to highlight your brand across Google Shopping. Additionally, Google has openly confirmed that your social profile may be used to populate the knowledge panel. Although Google has not currently ensured the verification of the

On the 25th of May, 2023, Google officially rebranded the “Trusted Store Badge” to “Top Quality Store” We have already written a great article on how to enable the Top Quality Store badge and explained the minimum requirements based on client testing. Are there any modifications? Apart from the evident change in naming as viewed

Google announced that as of June 2023, restrictions on coronavirus (COVID-19) related content under the Sensitive events policy will be lifted. This change is a direct response to the shifting landscape of the COVID-19 pandemic and reflects the progress made in dealing with the virus globally. Under the updated policy, Shopping ads and free listings that contain

Google is constantly innovating to make online shopping more accessible and seamless. One of their latest pilot tests involves the integration of a ‘Quick Checkout’ button for select Shopify merchants, aimed at streamlining the purchasing process. However, not all users are thrilled with this new feature, citing issues with personalization and optional product features. What

Since the launch of the Trusted Stores badge, one of its essential features has been unavailable – the ability to upload order history details, which serve as a key metric for the badge’s evaluation. The badge is crucial for displaying free shopping listings, making this feature vital. As of this writing, this feature is only

Starting in April 2023, vehicle ads will be available to all Canadian advertisers, marking a significant milestone in digital automotive advertising. This new ad format will allow advertisers to effectively promote their entire inventory to potential customers searching for vehicles on Google.com. The introduction of vehicle ads in Canada is just the beginning, as plans

Google Tightens its Grip on Shopping Ads. Strengthened Policy Enforcement to Safeguard Users, Employees, and Ads Ecosystem. On March 31, 2023, Google announced it would intensify its efforts to regulate content and prevent harmful behavior within its shopping ads to protect consumers, employees, and the Google Ads ecosystem. While similar policies were already in place, the updated

Effective March 2023, Google announced an update to its “Unsupported Shopping content” policy to allow ads for electric bikes in the United States that can reach a top speed of 46 km/h (or 28 mph). This significantly increased from the previous maximum speed limit of 25 km/h (15.5 mph). Over the years, we’ve had many