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Verify & Claim Squarespace Website In Google Merchant Center
Emmanuel Flossie

Verify & Claim Squarespace Website In Google Merchant Center

A step-by-step guide on how to verify and claim your Squarespace website in Google Merchant Center. Getting The Tag Claim your website by going to Google Merchant Center and click on the gear icon in the top right corner. Then choose Business information > Website If you have not yet added your website URL, please do

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Google Shopping Description Optimization – Google Merchant Center
Emmanuel Flossie

Google Shopping Description Optimization – Google Merchant Center

The description is one of the essential parts that Google considers when ranking you for eligible ad auctions in Google Shopping. Improving the quality of your product descriptions will result in better performance, thus receiving more clicks and sales. As of September 1st, 2020, all products should have a description to ensure higher performance. Reference:

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Digital Books (eBooks) For Shopping Ads disapproved In Google Merchant Center
Emmanuel Flossie

Digital Books (eBooks) For Shopping Ads disapproved In Google Merchant Center

Starting on 18th May 2021 all ebook listings will be disapproved. Source: https://support.google.com/merchants/answer/10524536 Remove all ebooks from your data feed listing to prepare Google’s Policy changes. This policy applies to all Google Merchant Center channels except for Free Listings. This means you can continue to receive free clicks for eBooks, just not for Shopping Ads,

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Google Shopping Title Attribute Optimization – Google Merchant Center
Emmanuel Flossie

Google Shopping Title Attribute Optimization – Google Merchant Center

The title is one of the essential attributes for ranking and increasing your CTR for both Shopping Ads, Buy on Google, Free Listings, and Display Ads. Why Optimize The Title? Optimizing your title increases your data feed quality, which results in better performance. This means you get more eligible impressions due to the higher ranking,

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A Guide To Google International Growth Pilot with Glopal
Emmanuel Flossie

A Guide To Google International Growth Pilot with Glopal

Want to scale up your sales by 31%? Google is now partnering with Glopal for cross-border shopping. Going Global With over 3.4 billion people on the internet every day, reaching these users is extremely important. Selling abroad helps your business grow and prosper. By accessing more customers with more significant sales potential helps you reduce

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Google Ads Showcase Ad Groups Merging Into Regular Shopping Ad Groups
Emmanuel Flossie

Google Ads Showcase Ad Groups Merging Into Regular Shopping Ad Groups

Starting from the 1st of April 2021, Google will remove the Showcase Shopping ad group ads. No need to worry. Google Shopping Showcase Ads will be part of the regular shopping campaign. Showcase Shopping ads are carousel ads that allow you to show a range of products instead of a single product listing. This is an

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Your campaigns can't tailor dynamic ads based on user activity when the required parameter doesn't match your feed.
Emmanuel Flossie

Your campaigns can’t tailor dynamic ads based on user activity when the required parameter doesn’t match your feed.

If you get the below quoted message: Fix your audience source that’s sending a required parameter that doesn’t match your feed Your campaigns can’t tailor dynamic ads based on user activity when the required parameter doesn’t match your feed. Make sure the audience source is sending the required parameter correctly and your feed has the

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Google Shopping Auto Adjust Pricing For Buy On Google
Emmanuel Flossie

Google Shopping Auto Adjust Pricing For Buy On Google

Buy on Google has now been discontinued. You can now automatically adjust the Google Merchant Center pricing to better compete with competitors on Buy On Google, using pricing rules and, at the same time, setting a minimum price to avoid underselling your products. Step 1) Adding A Rule Step 2) Choosing Your Rule Type You

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Google Merchant Center New Pricing Enforcement Policy
Emmanuel Flossie

Google Merchant Center New Pricing Enforcement Policy

Starting from 6th April 2021, Google will begin reviewing the price match between the data feed, website, and checkout. Before this policy, Google will only be checking if the prices matched between the data feed and website landing page (visually and structured data). Make sure that the prices are always accurate! What Happens When It’s

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