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Fix over 10% of your pages do not have gtag.js or a Google Tag Manager tag in Shopify

Fix over 10% of your pages do not have gtag.js or a Google Tag Manager tag in Shopify

The issue where the gtag.js is not detected in Shopify stores is simply due to Shopify’s integration using a legacy code. Meaning Shopify is not using gtag.js. To resolve this issue, you can install Google Tag Manager for Shopify, including the steps to install Google Analytics version 4. What Happens If You Ignore This? Nothing serious …

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How to Upload Shopify Customer List To Google Ads

How to Upload Shopify Customer List To Google Ads

Uploading your Shopify customer data to Google Ads is a powerful tool in allowing you to remarket existing buyers. If you know your customers will purchase from you again, setting up a Display Remarketing campaign or Smart Display campaign will generate that extra sales opportunity. Why waste your initial customer acquisition efforts when you can …

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Your campaigns can't tailor dynamic ads based on user activity when the required parameter doesn't match your feed.

Your campaigns can’t tailor dynamic ads based on user activity when the required parameter doesn’t match your feed.

If you get the below quoted message: Fix your audience source that’s sending a required parameter that doesn’t match your feed Your campaigns can’t tailor dynamic ads based on user activity when the required parameter doesn’t match your feed. Make sure the audience source is sending the required parameter correctly and your feed has the …

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Google Shopping A_B Testing Titles For Increased Performance

Google Shopping A/B Testing Titles For Increased Performance

Easily A/B test your product titles for Google Shopping using query strings and Google Analytics. In this article we will cover how to achieve title performance testing the manual and automated way. Manual Method Create a Google spreadsheet with 3 columns: id title link Make sure to have the ID values match the ID of …

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What Can You Learn From Landing Page Performance in Google Shopping

What Can You Learn From Landing Page Performance in Google Shopping

You can now view product landing page performance metrics in Google Ads for Google Shopping products. Why Is This Useful In certain situations, it is not possible to view the performance of products on a product by product level. For example, if you have smart shopping campaigns or structures that limit the ability to subdivide …

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